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4
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the unwritten rules of an organisation which are displayed through behaviour of the staff
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5
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this is a public statement of the purpose and values of an organisation
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6
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the acronym for intellectual property
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7
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as more units of a product are produced the costs of producing each unit decreases
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8
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protection of original works such as photos, videos, written documents
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9
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a strategy used to gain competitve advantage
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11
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a new way of doing something
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12
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a strategy used to gain competitive advantage
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13
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a part of the business concerned with hiring, training and terminating staff
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14
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when people work together for a common goal
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15
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protection of words, shapes, colours which identify your product or service
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